How the Design Thinking Re-Imagined Billions of Life in India!!

- 1 min

In today’s digital transformation age, The slogan ‘innovate or perish’ stands true to its words. As brands can only survive in the market if they are constantly innovating and offering something new on the platter with time. Ultimately, It’s the innovation that helps businesses differentiate their products and services from competition, deliver greater value to customers, and build brands. In order to survive in this battle, Design thinking is one of the best solutions

Well,

Kept “thinking outside the box” on this core principle new way to solve the wicked problems & Its a powerful tool to tackle the unknown.

Markdowm Image

Design vs Expeirence

What’s Changed?
The Internet has changed absolutely everything,like other disruption affect the print media very badly from this way of consuming the news & Consumer behaviour around the world is changing dramatically.
What is a better product design?
From above 3 set of Images, Starting from the conventional way of getting the news with comprehensive details,full of scrolling grids, videos and text (CNN BBC NBC, TOI) which include both relevant & irrelevant news. Moved to the customised, hand curated, short, crisp and relevant news within 60 words.(In short, Flipboard) Finally, we are in the age where, news feed based on your behavioural data & digital demography via AI, deep learning & chat bot (Quartz,Toutiao) From the above example, there is a paradigm shift in the news consumption & also in the Product Design.

Here are the few example about Human center design !!!

Here is the full story of HumanCenter Design

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